Asia’s Next Top Model is a reality television show of Top Model Franchise, in which a number of women compete for the title of Asia’s Next Top Model and a chance to start their career in the modeling industry. The show will feature aspiring models from the entire Far East region, including South Asia subcontinent.

The show was initially set to launch in mid-2012 on Ice-TV, after a deal was arranged with CBS for a Pan-Asian version. The casting process began in March 28, 2012 and was scheduled to end on May 5 of the same year. Later, the deadline was extended to May 21. The show was produced in Singapore.

On April 11, it was publicly revealed that Nadya Hutagalung would take on the role of Head Judge and Host of the series. Fashion Director, Daniel Boey, Fashion Photographer, Todd Anthony Tyler, and model, Joey Mead King took secondary roles as judges. Around early October, STAR World and Channel 8 introduced the 14 finalists for season one, from 13 countries in South, Southeast and East Asia. The show was initially scheduled to premiere on November 4, 2012. However, the global premiere on STAR World was pushed back to November 25 due to monetary problems. The winner of the first cycle was 27 year old Jessica Amornkuldilok from Thailand.